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  • Web Design · WordPress

    Tischlerei Garlin – Website Relaunch

    As part of a freelance project, I was responsible for the complete website relaunch of the carpentry company Tischlerei Garlin in Hamburg Poppenbüttel. The goal was to create a modern, mobile-optimized website with a clear structure and a significantly simplified contact process for potential customers. In addition, the client wanted to be able to maintain texts and content independently in the future, which is why the website was implemented using WordPress with Elementor.

    Based on an existing WordPress theme, I developed the new UX and UI concept in Figma and coordinated it iteratively with the client. The user flow was deliberately revised, content reduced and reprioritized without negatively affecting existing SEO structures. To simplify contact initiation for potential customers, key contact information was prominently placed in the navigation, footer and in the first section of the homepage directly after the hero. In addition, a dedicated contact page containing all relevant information was created.

  • Screenshot of the Tischlerei Garlin homepage with a wood-look hero, direct phone and email buttons, and service teasers above the fold.

    Homepage – Tischlerei Garlin

  • Tablet and mobile view of the contact page with consistent navigation, hero, and contact details on a light wood background.

    Fully Responsive – Tablet & Mobile

  • Screenshot of the references section with project tiles and the footer contact bar listing phone, email, and address.

    References & Footer

  • Services overview for series production with grouped preview images, intro text, and a clear call-to-action button.

    Services Overview – Series Production

  • Smartphone view of the homepage showing a GDPR cookie banner.

    GDPR Cookie Banner

  • All services are now centrally positioned on the homepage with short introductory texts and guide users directly to the corresponding references. This provides potential customers with an early and clear overview of the service offering and relevant project examples. On the UI side, a responsive, full-width layout was created with consistent use of the brand colors throughout. I also defined a theme color for Safari browsers, created an optimized favicon, and optimized all assets using the WebP format.

    I handled the entire technical implementation independently, including installing and configuring WordPress on the existing web server, extensive theme customizations, setting up required plugins such as a GDPR-compliant cookie banner, and implementing additional enhancements using custom CSS.

The Result

A clearly structured, modern WordPress website with improved UX, optimized mobile usability and enhanced lead generation through a significantly simplified contact process.

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