Background image with illustrations that reflect my skills and services

I am a DIGITAL

Freelance Senior Art Director

(UI/UX, Motion & Visual)

For over {{ experienceYears }} years, I have worked on digital products, brand experiences and E‑commerce‑platforms, both as a freelancer and within agency environments. During this time, I have been involved in projects for well-known brands such as BMW, Ernsting’s family and the HABA Familygroup. My focus lies on the conception of complex digital interfaces with clear structure, meaningful interactions and measurable added value.

Let's elevate yours next!
my skills

„A jack of all trades...

...is a master of none, but oftentimes better than a master of one."

Over the past {{ experienceYears }} years I've worked as a Graphic Designer, Art Director and Experience Designer and through that I acquired a highly versatile skill set in the digital space. For the past {{ experienceYears-3 }} years I’ve specialized in B2B and B2C e-commerce, shaping my services around the following key areas:

  • • UI/UX Design (User Journeys, Design Systems)
  • • Responsive & accessible Webdesign
  • • Motion Design & Video Editing (i.e. Micro-Animations & Lottie)
  • • Visual Design (Social Media, Responsive Ads, Newsletters, etc.)

All services and information at a glance

In addition to my specialized expertise and software knowledge in B2B and B2C e-commerce, my full skill set covers a much wider range. You can download my complete service portfolio and CV as PDF files here.

Download complete service portfolio Download resume/CV
my career steps

{{ experienceYears }}+ Years of experience

My professional career began in 2016, when I started working as a freelance designer at the age of 18 after I came across an open request for freelance support from Planetkey Dynamics. In the following years, I primarily worked for eSports organizations, streamers, and gaming communities, including Planetkey Dynamics, Nasteey and Multiverse Gaming.

Between 2020 and 2023, I worked as a Digital Art Director at the Medienwerft GmbH. From 2023 to 2025, I was employed as an Experience Designer at The Marcom Engine. During these five and a half years, I further specialized in UI & UX design, motion design, and visual design for B2B & B2C companies. In this context, I was involved in projects for brands such as BMW, Bauhaus, Ernsting’s family and the HABA Familygroup.

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about me

Digital creation as a lifelong path

My passion for digital creation has accompanied me since I was 8 years old. Back then, I started working on my own small projects using simple tools such as the Windows Movie Maker. Not out of obligation, but out of curiosity and a genuine joy in creating.

This creative drive continues to shape my work to this day. What began as early experimentation has evolved over the years into solid expertise in UI design, UX design, motion design and visual communication. My focus has always been on meaningfully connecting functionality, aesthetics and user experience.

In 2025, I made a conscious decision to return to working as a freelancer.
My website is not only my portfolio, but also an expression of my way of working. It was fully conceived, designed and technically implemented by myself. With my focus as a UI/UX Designer being on concept and design rather than on traditional web development.

contact

Let's get in touch and
elevate your digital product!

At the moment I'm available for freelance projects and long-term collaborations.The quickest way to reach me is to send me an e-mail or message me on my professional social media accounts.

If you're looking for someone that's specialized in e-commerce UI & UX design, motion-design and visual design, feel free to get in touch. Let's build something that turns your visitors into delighted customers.

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This website is currently under active development.